• It Starts With Ideas

  • Ideas are Aligned with Objectives

  • Then the work begins

Sink or Swim Media

WE DO WORK.

SorS is founded on the principal of practical creativity and application. We develop creative solutions, predict their impact on your business, prepare the business for that impact, and then implement.

WE GET MEASURABLE RESULTS.

On average, we have increased sales for our clients by 65%, and decreased costs by an average of 39%. Those are the hard numbers - what can we do for you?

WE UNDERSTAND BUDGETS.

Working within a budget doesn't mean sacrificing quality, creativity, or results. We work largely with small businesses or funded start-ups. We know the value of a dollar and the desperate need for return on those dollars.

ABOUT US - We hate the word "Consultant"

SorS does work; real work. We will implement our solutions - we invest in what we present so that it works. Sink or Swim Media is uniquely focused on the customer; in that everything we do for individual customers is proprietary. 

No ideas, strategies, or solutions should be the same, because no business is the same as yours and no needs are the same as yours.

BRAND BUILDING
95%
MANAGEMENT
75%
MARKETING/EVENTS
85%
SOCIAL MEDIA
62%

Who is sink or swim?

William drawbridge

Partner
Marketing/Design/Management/Strategy

Will has over 15 years of marketing experience, working with a variety of companies from MNCs to family owned bakeries. He specializes in creating digital CRM strategies that drive results.

Prior to SorS, Will consulted for Citi Group, Medco, Mainette, Florida Power and Light and others. Will is also the co-founder of Twin Monkey Inc.

Will is part owner of a retired NYC Fire Boat, John J. Harvey, located in Chelsea. Will is a graduate of SUNY Purchase with a degree in literature.

Lee arbel

Partner
Social Media/Events/Business Development

Lee has significant experience across multiple industries in the areas of Sales and Events.

A marketing and sales professional that specializes in integrated marketing and sales strategies. Specialties include: cross channel marketing, social media marketing, web strategies and design, mobile marketing, sales leadership, PR, and events.

cubby

CFO/Mascot

Although young for the position, just 7, Cubby has significant experience in all facets of business strategy.

His years of experience have honed his skills in shaking paws, laying down, and sitting. Cubby has also fetched, run, and retrieved numerous sticks of varying sizes.

“People are capable, at any time in their lives, of doing
what they dream of.”

Paulo Coelho

The Work We Do

Quick Stats

20 Years of Experience
17 Successful Launches
280 Quarters in the swear jar
15 Million Generated

Our Services

  • Marketing

    Marketing

    Launch, rebranding, revitalization, full strategy development and execution, and tracking.

    SorS is your fully developed cross-channel marketing department without all those "artsy" employees causing so much trouble.

  • Events

    Events

    SorS delivers unique event experiences, be it major events, corporate meetings, trade shows, business luncheons, weddings, etc.
    Our focus is creating an experience that exemplifies your goals and uniquness.

  • Imaging

    Photography/Video

    SorS provides incredible imaging services for both photography and video.

    We create unique imaging strategies that won't cost you your entire year's marketing budget - but will look like they did.

  • Communications

    Communications

    Messaging, PR, and Marketing Integration can, literally, make a business.

    We provide integrated strategies focused on brand continuity and language to communicate your look, feel, experience, and business personality.

  • Management

    Management

    We handle your business like it was our own because we deliver on our strategies. There is no "you do this" here.

    We implement everyone of our concepts and campaigns - that's why you hired us - to build your business not your work load.

Testimonials

Getting Started

Contact Info

Non-Profits & SorS

Each year, Sink or Swim Media donates our services to a select non-profit organization in the New York area. If you are a registered non-profit organization seeking help in web design, print, media, social media, or events, please contact us at info@sinkorswimmedia.com with your project need and we will respond within 24 hours.